We’re here to help improve and unify all your software and technology - improving your bottom line
What comprises a company's "tech stack" is all the software and technology used in routine or extensive, day-to-day activities. Your tech stack may include customer relationship management (CRM) software, marketing automation software, eCommerce software, and more.
All essential for the success of any iGaming operation.
Decisions are easier to be made and work becomes more efficient when everything is right at your fingertips. Wright Inc can help you unify your tools and systems into a unified stack that works best for you and your business.
We will first help your business choose the best technology to fit your needs, considering factors such as cost, functionality, scalability, and support. We will then ensure your tech stack is fully-integrated - the importance outlined in these five reasons;
1
Smaller businesses may not have the same cash reserves as their larger competitors. However, smaller businesses can weather economic instability by optimizing their security stacks to be cost-effective while also addressing today's sophisticated threats. In addition to lowering direct vendor expenses, consolidating solutions that offer the same (or greater) capabilities can also lower ongoing vendor management and solution maintenance costs.
2
A recent
Gartner Survey
found that 75% of organizations are pursuing security vendor consolidation in 2022, up from 29% in 2020. However, not necessarily for the reason you'd expect; 65% of businesses consolidate to improve risk posture. According to Gartner, "Cybersecurity leaders and their teams are frustrated with the operational inefficiencies and the lack of integration of a heterogenous security stack." Frustrated is likely an understatement here. An
ESG survey
also found that the top reasons to consolidate security vendors were to improve operational efficiencies (65%), gain tighter integration of security controls (60%), and improve threat detection (51%).
The key to protection is not more solutions - it's better solutions that can provide an expanded set of protections on a fully integrated platform.
3
Unlike buying various tools and using them individually, native security controls on a single platform allow tighter, more efficient control over operations. Consolidation also simplifies vendor administration, which is helpful when troubleshooting software issues or renewing contracts. Native integration ensures data accuracy, saving time and money - also simplifying operations and management, resulting in better decision-making and faster time-to-remediation.
4
Large organizations tend to have equally large staffs to manage a wide range of security solutions, whereas smaller teams must be "lean and mean". However, smaller teams don't need to compromise with security. Smaller companies can defend their organizations by partnering with suppliers that streamline operations and fight sophisticated threats. At Wright Inc., we help businesses save time and money on integrations, lowering the need to hire specialists to manage multiple, complex products.
5
Organizations which consolidate their security and tech stacks can realize significant cost savings. A July 2022 survey by ESG found that smaller organizations purchase from fewer vendors: 82% of orgs with fewer than 500 employees buy products from 10 or fewer security vendors, while 50% of organizations with 500-999 employees do the same. Tools with integrated security controls can increase capabilities without additional providers, optimizing spending. Your business will also save time upgrading various products and managing procurement processes, lowering maintenance and overhead.
Our team has deep experience across an array of technology applications, platforms, and tools that support marketing and sales. Below is a small sample:
Our best work comes when we work with committed aspirational businesses that are wanting to accelerate growth. Many times they have a small marketing and tech team with aggressive goals, reinforcing our slogan: Grow Better With Zefr™
We do not have templated services but create individualized plans and react to them based on data. Each member of our network and team is an expert in their respective area, continually working to further their knowledge and help you succeed.
Our competitors are frequently located in (multiple) high-rent offices, which does not guarantee superior service quality; they charge higher prices to cover their increased operating expenses. We are a small, nimble, and highly-experienced team with a network of experts in their specific fields.
We would rather pass these savings on to our customers as opposed to fancy offices on expensive street names.
Our history goes back to 1995, when we created our first iGaming company - one of the world's first online casinos. Several companies later, combined with significant experience, our entrepreneurialism is reflected in the dedicated strategies created for your success. Learn more about our Mission Vision and Values.
Zefr Media is a full-service, digital agency and product innovation company that provides strategy consulting, design, technology, AI, and iGaming services to aspirational businesses.
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